Building Cyber Resilience on Trusted Data Protection Infrastructure

Learn about the newest Dell data protection portfolio innovations, including a refresh of high-end PowerProtect Data Domain appliances.

In today’s digital landscape, cyber resilience is more critical than ever. With cyberattacks increasing in frequency and sophistication, organizations need robust data protection strategies to safeguard their valuable assets. Recognizing this need, Dell Technologies has expanded its data protection portfolio with new appliances, software and as-a-Service offerings. The goal of these innovations is to empower businesses to strengthen their cyber resilience and protect their data across all environments.

The 2024 Dell Global Data Protection Index survey revealed alarming statistics: 75% of organizations believe their existing data protection measures are insufficient against ransomware threats, and 69% lack confidence in their ability to recover from a cyberattack. This underscores the urgent need for advanced data protection solutions.

Introducing New PowerProtect Data Domain Appliances

Renowned for their reliability and performance, PowerProtect Data Domain appliances are the #1 Purpose-Built Backup Appliance¹ and are the cornerstone of Dell’s cyber resilience foundation. One of the highlights of Dell’s expanded portfolio is the introduction of next-generation Data Domain appliances, including the DD9410 and DD9910. These appliances offer enhanced performance, efficiency and security, providing up to 38% faster backups and 44% faster restores.² The new appliances also offer greater efficiency with up to 11% less power consumption,³ equating to less heat and less cooling to contribute to sustainability goals. Furthermore, with up to 65x deduplication,4 organizations can achieve significant cost savings and reduce their cooling footprint. And, the appliances feature powerful data immutability and integrity capabilities, such as helping ensure operational and cyber resilience for your data. Data Domain recently achieved federal certification to be added to the Department of Defense Approved Products List, underscoring Dell’s commitment to securing sensitive data.

With the introduction of this latest generation of appliances, here’s what one PowerProtect Data Domain customer had to say:

“Dell PowerProtect Data Domain has been instrumental in helping us protect and secure our data against cyberattacks. And, as part of our PowerProtect Cyber Recovery vault, Data Domain gives us peace of mind that we can recover from the unexpected, says Gonçal Badenes, CIO/ICT Director at Universitat Autonoma de Barcelona (UAB). We look forward to experiencing the increased performance, efficiency, and security capabilities from the latest generation of Data Domain.”

Take Advantage of a Broad Ecosystem

Dell Technologies continues to support a broad ecosystem of data protection software that natively integrates with industry-leading Data Domain appliances to protect your data with enhanced performance, efficiency and resilience. These benefits apply whether the data protection solution is based on Dell products and services, or Data Domain plus third-party software. In both cases Dell provides a one-stop experience for organizations of all sizes, and this ecosystem enables partners to help organizations maintain business continuity while reducing risk.

Continued Momentum

Dell is also introducing software enhancements in PowerProtect Data Manager. The focus on PowerProtect Data Manager innovation has contributed to a 105% increase in customers during 2023.5 These enhancements continue to address our customer’s evolving data protection requirements, earning PowerProtect Data Manager #1 in customer satisfaction for the second year in a row in the latest round of NPS research.

Native Integration with Dell Storage Delivers Fast, Efficient and Secure Protection

Another highlight is the pre-announcement of native integration of PowerProtect Data Domain and PowerProtect Data Manager with Dell PowerMax storage. Storage Direct Protection, which was first introduced for Dell PowerStore last year, simplifies and enhances backup and recovery operations for PowerMax. Data protection operations are faster and more efficient, with little to no impact on applications or databases. With Data Manager, application owners gain centralized management and orchestration of backups and restores for multiple PowerMax arrays. And, data integrity is protected though immutability and cyber vault integration, with multicloud support for Data Domain replication and cloud tiering. This integration is part of Dell’s continued commitment to delivering innovative data protection solutions. Storage Direct Protection for PowerMax will be available later this year.

Gain Insight–and Foresight–with AI Assistance

In addition to hardware and software advancements, Dell is also focusing on GenAI with its Dell APEX Backup Services AI. With adoption of APEX Backup Services growing to over 1,200 customers,6 it’s clear organizations want to simplify data protection operations. APEX Backup Services now offers integrated AI assistant capabilities for backup and recovery, which enhances data protection processes, making them more streamlined and effective, ultimately increasing productivity and efficiency.

Dell Technologies: Your Trusted Data Protection Partner

As organizations strive to build their cyber resilient foundation, Dell Technologies emerges as a trusted partner, offering market-leading infrastructure and solutions. With solutions like PowerProtect Data Domain and PowerProtect Data Manager, Dell’s data protection portfolio provides organizations with the tools they need to protect their data and help ensure business continuity in the face of evolving cyber threats.

Find more information and downloads of these updates at Dell Support. Reach out to your Dell account representatives to learn more and follow us for the latest updates.

1 Based on revenue from the IDC 4Q23 Purpose-Built Backup Appliance (PBBA) Tracker
2 Based on Dell internal testing comparing a Dell PowerProtect DD9910 appliance vs. a PowerProtect DD9900 appliance, February 2024. Actual results may vary.
3 Based on Dell analysis comparing a Dell PowerProtect DD9910 appliance vs. a PowerProtect DD9900 appliance both configured at maximum capacity (1.5PBu). Savings in US dollars calculated using power consumption and thermal rating for appliances with expansion shelves and an average electricity price of $.168 per KWH. For estimation purposes only. Actual costs will vary.
4 Based on Dell internal testing and field telemetry data, February 2024. Actual results may vary.
5 Based on Dell PowerProtect Data Manager customer telemetry data and Dell internal analysis, February 2024.
6 Based on Dell license consumption, February 2024.

Rob Emsley

About the Author: Rob Emsley

Rob Emsley is the Director of Product Marketing for Data Protection at Dell Technologies. His team is responsible for messaging, content and go-to-market activities for the Dell data protection portfolio. Rob has held product marketing and management leadership positions with several global companies. Originally from the UK, he now resides outside of Boston, Massachusetts.