• Blueprint for Success series

    Build your knowledge on key Dell Technologies Partner Program initiatives

    • Draw on the value of the Dell Technologies Partner Program

      We have spotlighted our most effective initiatives and broken them down into snackable content that highlights the benefits to you and your customers.​


      ​Short, concise and engaging, the videos make the business value of these Dell Technologies Partner Program offers clear and simple to understand.




      • Browse the series

        Watch the collection of blueprint videos

        • Power up

          Deliver server and storage solutions to existing and new customers with Power up, and be rewarded with incremental Program benefits.

        • Tech Refresh

          Replace older tech with modern solutions, delivering flexibility, speed and control to help organizations accelerate change and meet growth demands.

        • New Business Incentive (NBI)

          Earn incremental rebates for bringing new customers or lines of business to Dell Technologies with NBI.

        • Competitive Swap

          Encourage customers to swap their competitor storage and/or server products with the latest Dell Technologies solutions and be rewarded with Competitive Swap rebates.

    • Map out your program strategy

      Continue to build your knowledge of the Dell Technologies Partner Program, and how to maximize its value, by visiting the dedicated Partner Demand Generation Center today: