• Explore the Expo

      See, touch and discover the technologies that will help bring your innovations to life.

      Expo Tel-Aviv
      International Convention Center - Hall 2, Rokach Blvd 101, Tel-Aviv

    • Find a session to help you and your business continue your journey to excellence. 

  • 8:30 - 9:30 | Arrival and Registration

    • On-site Registration and Coffee

    9:30 - 11:10 | Welcome to the Forum

    • OPENING KEYNOTE:

      Speaker: Lior Pony, General Manager, Dell Technologies, Israel

    • EXECUTIVE KEYNOTE: MAKE IT REAL

      Speaker: Karen Quintos, Executive Vice President, Chief Customer Office, Dell Technologies

    • LEVERAGE YOUR BUSINESS WITH DELL TECHNOLOGIES - CUSTOMER SUCCESS STORY

      Speaker: Haim Inger, Clal Insurance

    • ACCELERATING DIGITAL TRANSFORMATION

      Speaker: Ronan Smyth, Regional Account Director – Dell Technologies Middle East & Africa, Microsoft

    • INTEL EXPANDING BEYOND TRADITIONAL COMPUTE

      Speaker: Ophir Edlis, Sr. Principle Engineer, Client SoC Lead Architect, Intel

    11:10 - 11:15 | Coffee Break

    11:15 - 11:45 | Breakout Sessions

    • Artificial Intelligence and Machine Learning: A challenge to consider

      EMERGING TECHNOLOGIES THEATER

      Oshry Ben-Harush, Director of Data Science, Dell Technologies

      AI and ML are challenging the way that business is conducted and bring new considerations for infrastructure, for data, and for monetization.  This session will look at some of these considerations and attempts at remediating them.

    • The Power of the Portfolio: Dell EMC Storage

      IT TRANSFORMATION THEATER

      Eliran Zana, Senior ASE, Dell Technologies

      Data is rapidly becoming a significant source of capital in today’s digital economy—and organizations are sharply focused on how data is stored and managed. This session highlights the role Dell EMC plays in addressing today’s increasing demand for storage, featuring recent innovations across the industry-leading Dell EMC primary and unstructured storage portfolios. Specifically, new platforms and capabilities will be discussed, as well as new multi-cloud offerings and automation capabilities—all designed to unlock your data capital.

    • The New Frontier: A Unified Workspace that gives IT time back

      WORKFORCE TRANSFORMATION THEATER

      Oran Dotan, Client Sales Specialist, Dell Technologies

      Imagine a world where your IT team can stop spending the majority of their time on device set ups, app updates and support calls. Imagine what they can do with their time to solve critical business challenges and innovate.  Stop imagining and learn more how you can revolutionize your business with Dell Technologies Unified Workspace.

    • Dell Technologies Cloud – Cloud Without the Chaos

      MULTI CLOUD STRATEGY THEATER

      Tamir Obergut, ASE, Dell Technologies

      Managing multiple clouds is the new reality for organizations, but that doesn’t have to mean added complexity. See how Dell Technologies Cloud can improve your cloud experience with consistent infrastructure and operations across private cloud, public cloud, and the edge.

    11:45 - 12:15 | Breakout Sessions

    • IT and Application Transformation: The Foundation For Your Digital Strategy

      EMERGING TECHNOLOGIES THEATER

      Opher Bettan,AVP Engineering Advanced Technologies & Solutions, Bynet

      This discussion shares Dell Technologies point-of-view regarding the key elements involved with transforming IT into a streamlined organization that accelerates your digital strategy by rethinking the way you design, build and run both custom and off-the-shelf applications.

    • Driving value through innovation: Dell EMC PowerEdge and PowerSwitch

      IT TRANSFORMATION THEATER

      Daniel Balderman, Server Specialist, Dell Technologies

      Infrastructure modernization is more than just raw computational horsepower or data throughput. Join us to learn how Dell EMC PowerEdge servers and PowerSwitch networking deliver innovative hardware features, management capabilities and strategic approaches to provide the greatest possible value for your business or organization.

    • Work at Full Speed with Dell Client Solutions

      WORKFORCE TRANSFORMATION THEATER

      Oren Levi, Client Solution Specialist

      Dell’s latest product line-up, featuring a completely redesigned mobility portfolio, is focused on delivering faster, smarter end-user experiences to get people productive more quickly and easily, and help them stay there. Learn how your employees can work at full speed.

    • Cloud Migrations with VMware

      MULTI CLOUD STRATEGY THEATER

      VMware

      Rapidly and easily migrate vSphere-based workloads to the cloud with VMware Cloud on AWS. Reduce the risk and cost of cloud migrations compared to alternatives that require conversions or re-architecture. Leverage familiar VMware tools and skillsets to accelerate cloud migrations. Once in the cloud, leverage VMware and AWS services to modernize your applications at your pace.

    12:15 - 12:45 | Breakout Sessions

    • Application Transformation: The Foundation For Your Digital Strategy

      EMERGING TECHNOLOGIES THEATER

      Kobi Shamama, Platform Architect, Pivotal

      Are you wondering how you can release new digital products and experiences faster, or reduce the cost of maintaining your existing application portfolio so you can free up budget for innovation? Join this session to learn how you can accelerate your digital strategy by rethinking the way you design, build and run both custom and off-the-shelf applications.

    • Unlock Data Capital to Differentiate Your Business

      IT TRANSFORMATION THEATER

      Genady Paker, Advisory System Engineer, Dell Technologies

      Data is rapidly becoming an organization’s most critical asset, and unlocking its value creates new opportunities for differentiation. To maximize data capital in a hybrid and multi-cloud world, attention must be paid to where data resides, and how it is managed and protected. Learn how industry-leading Dell EMC storage and data protection solutions simplify the entire data landscape—from edge to core to cloud—while automating data services and securing data assets.

    • Workforce Transformation: Helping you put your employees first

      WORKFORCE TRANSFORMATION THEATER

      Alex Turovsky, Client Solutions Technologist, Dell Technologies

      At Dell Technologies, we believe we are uniquely positioned to help you achieve your workforce transformation goals. We enable you to attract and retain the right talent and grow your business effectively by providing seamless and intuitive user experiences, simplified management, as well as trusted security. It is our job to help you put your employees first.

    • Modernize and Transform IT with Converged and Hyperconverged Infrastructure

      MULTI CLOUD STRATEGY THEATER

      Gerardo Rudnik, Chief Architect, Malam Team

      Modern IT organizations want to eliminate complexity by extending consistent infrastructure and operations across their private cloud, public cloud, and edge computing environments. Learn how converged and hyperconverged infrastructure are helping businesses transform IT by simplifying and automating operations and delivering a turnkey experience, while also serving as the foundation for Dell Technologies Cloud platforms.

    12:45 - 13:15 | Breakout Sessions

    • Digital Cities Delivering Citizen Outcomes By The Digital Transformation of Cities

      EMERGING TECHNOLOGIES THEATER

      Odelia Ben-Shimon Senior AE, Dell Technologies & Gaby Kaminsky, GM, City Zone

      Increased Urban migration is creating unprecedented challenges for urban planners. New technologies such as Autonomous Vehicles and environmental concerns are accelerating a paradigm shift in the way cities are designed & managed . Data will drive future cities where technologies such as Block Chain, Multi Cloud, Artificial Intelligence & Deep Learning will drive City Council’s decision making. Dell Technologies is partnering with urban planners to power the future cities of the world which will be Intelligent, Inclusive, Efficient, Entrepreneurial, Sustainable & Safe (IES2).

    • Dell EMC Data Protection Portfolio Overview: Cloud-Enabled, Software-Defined, VMware Integrated

      IT TRANSFORMATION THEATER

      Eitan Friedman, Data Protection Specialist

      In the digital era, where data is increasingly seen as an organization’s most valued asset, IT leaders are taking a data-first mindset with a focus on where it resides, how it is managed, and the way it must be protected. Learn how Dell EMC can protect your data—no matter where it is located—with simply powerful, cost-effective backup and continuous data protection solutions that improve uptime and avoid data loss. With simple, native VMware integrations and cutting-edge cloud functionality, our comprehensive portfolio of all-in-one data protection appliances and software-defined solutions protect you from edge to core to cloud.

    • Unified Workspace: Modern Management on Your Terms

      WORKFORCE TRANSFORMATION THEATER

      Alex Turovsky, Client Solutions Technologist, Dell Technologies

      In a world of diverse device types, operating systems, applications and an increasingly remote workforce, does it feel like your traditional tools and processes aren’t keeping up? Hear Dell and VMware share best practices for your UEM strategy that you can take home to transform your organization so your high-value talent spends less time on low value work.

    • You have a plan, now what?

      MULTI CLOUD STRATEGY THEATER

      Itay Mesholam, Sr. Data Center Solution Principal, Dell Technologies

      While many business leaders have a Digital Transformation strategy, more than 90 percent of business leaders tell us they are facing barriers to executing on that strategy. Dell Technologies works with businesses of all sizes and industries, to remove barriers and accelerate adoption of emerging technologies and drive transformation. In this session we will share best practices of how IT teams are transforming people and process, as well as technology.

    13:15 - 14:00 | LIVE SHOW: OMER ADAM

    14:00 - 15:00 | Lunch

    15:00 - 15:30 | Breakout Sessions

    • Understanding Digital Risks Lurking in the Shadows of Transformation

      EMERGING TECHNOLOGIES THEATER

      Eran Zilberman, Territory Manager, RSA

      Digital initiatives like cloud, AI, IoT, and leveraging data for new insights are transforming businesses but are also changing the face of enterprise risk. Modern organizations must reassess how they identify, assess and treat the risks associated with deeper digitization of business. This session will highlight key areas of new risk, and best practices in preparing for Digital Risk Management.

    • IT Transformation: Build your Foundation for Innovation

      IT TRANSFORMATION THEATER

      Avi Zabary, ASE, Dell Technologies

      This discussion shares Dell Technologies point-of-view regarding the key elements involved with transforming IT into a streamlined organization that helps enable the innovation engine within the organization to achieve a digital future. Topics discussed will include the modernization of infrastructure, operations, and service delivery.

    • Endpoint Security Strategy for the Digital Age

      WORKFORCE TRANSFORMATION THEATER

      Oran Dotan, Client Sales Specialist, Dell Technologies

      Where and how people work is changing, and external forces make endpoint security a daunting, if not impossible, task. Make the impossible possible with Dell as your trusted endpoint security partner.  In this session we will discuss security risks in today’s modern world, and how you can gain peace of mind and freedom to embrace your workforce transformation initiatives.

    • Unified Workspace: Modern Management on Your Terms

      MULTI CLOUD STRATEGY THEATER

      Rotem Agmon, ASE, Dell Technologies

      In a world of diverse device types, operating systems, applications and an increasingly remote workforce, does it feel like your traditional tools and processes aren’t keeping up? Hear Dell and VMware share best practices for your UEM strategy that you can take home to transform your organization so your high-value talent spends less time on low value work.