EMC third-platform technologies enable small IT team to improve service delivery, become more agile
Golf Course Superintendents Association of America
Professional Association/Travel and Leisure, Hospitality
EMC XtremIO all-flash array, VMware vSphere, VMware vCloud Air
Traditional storage could not support plans to improve customer experience and decision-making, Expansion required online service delivery
Improved customer service, Data-driven decision-making, Increased agility
Partnering for customer service
EMC Account Manager, Jennifer Kabler, partnered with Lambert Tomeldan, GCSAA Director of Information Technology, to help the association improve customer service and SLAs and to implement business intelligence for data-driven decision-making.
Working with EMC, GCSAA moved its tier one applications—including customer facing resources such as learning management and government advocacy, and internal systems such CRM, association management, SharePoint, VDI, and business intelligence—to an EMC XtremIO all-flash array.
EMC also helped GCSAA create a hybrid cloud and implement a software-defined data center in order to reach a worldwide audience, streamline management for its small IT team, and increase the continuous availability of its services and applications for both its customers and internal users. The hybrid cloud combines both on-premise solutions and the VMware vCloud Air Service. The organization uses vCloud Air for its production web applications that serve its customers around the world.
Lambert Tomeldan, Director of Information Technology, GCSAA
With XtremIO, GCSAA can provide a better customer experience. Customers now enjoy faster response times on various online services such as the learning management system, the government advocacy system, and other GCSAA tools that they use on a day-to-day basis.
With hybrid cloud, GCSAA has cut the time to provision servers, applications, and new instances of servers by half and can now serve its international customers. As a result of its new agility, the IT team can provide better service and better SLAs to its internal staff and customers.
With storage consolidated onto the XtremIO all-flash array, GCSAA can now make decisions based on its vast data resources. The results have been immediate—the time to render reports through GCSAA’s business intelligence initiative has been reduced by 50 percent.