Welcoming the World’s Best and Most Beautiful Business Laptop

On the heels of Dell’s splash at CES 2016, we’re thrilled to announce the availability of our three new Latitude devices – Latitude 11 5000 Series 2-in-1, Latitude 12 7000 Series 2-in-1 and Latitude 13 7000 Series. Combining beauty with the world’s best security, manageability and reliability, we’re bringing our commercial customers the features they expect in a product line they’ve always trusted, with beautiful looks to boot.

We heard directly from our customers that businesses want secure, manageable and reliable devices, but what they’ve been waiting for are the beautiful and eye-catching products that combine the wide-ranging productivity and mobility features today’s professionals need. Our new, highest-performing and sleekest Latitude products yet are sure to meet those needs and then some.

According to IDC, the 2-in-1 segment is expected to grow 86.5 percent year over year in 2015. Together with the release of Windows 10 and Intel’s Skylake processors, the resurgence of this form factor is primed to take off within the business computing space. Offering a versatile device with the power of a laptop and the flexibility of a tablet, our Latitude 11 5000 2-in-1 and Latitude 12 7000 2-in-1 provide customers the convenience to work in diverse environments with the same security and manageability they’ve always relied on.

“At the UN Foundation, Dell Latitudes have enabled our team to become more mobile and collaborative, and provide a smooth user experience,” said Edima Elinewinga, executive director of information technology, UN Foundation. “Due to the successful integration of Latitudes throughout our organization, we’re excited by the opportunity to transition to Windows 10 and hope to deploy the newly announced Latitude 12 7000 Series 2-in-1. By providing a flexible yet reliable and secure device to best equip all employees, the technology enables our staff to be as productive and as mobile as they need to be, whether they are in or out of the office.”

Professionals who prefer a more traditional form factor for maximum productivity, can also employ our new Latitude 13 7000 Series Ultrabook, available beginning today, March 8. A lightweight and beautiful Ultrabook boasting design features from our award-winning XPS line (such as the eye-catching InfinityEdge display), the Latitude 13 brings covetable design to business users and marks the point in time where employees start loving their corporate devices.

As has always been the case with Dell’s dependable Latitude line, no matter the size, businesses of all dimensions will reap the benefits and convenience of these new devices. This time around, we’ve built our products with both the demands of IT in mind and how end users work – be it the desk-centric, corridor warrior, on-the-go pro or remote employee.

First announced at #CES2016 and available today, our full new lineup of award-winning Latitude devices include:

  • The Latitude 13 7000: the thinnest and lightest business-class notebook ever made with an ultra-thin bezel and “space shuttle grade” woven carbon fiber materials to endure rigorous use
  • The Latitude 12 7000: the thinnest and lightest 12.5-inch 2-in-1, offering multiple use modes for business versatility, a stunning UltraSharp 4K Ultra HD touch display and a purpose-built ecosystem designed for productivity
  • The Latitude 11 5000: a thin and light business-class 2-in-1 tablet with strong pen accuracy, offering the world’s best security and manageability features packaged in beautiful, premium materials including lightweight magnesium

We’re thrilled to see where these products take our customers – from the Fortune 500 firm to the local small business shop – our new Latitudes are packed with performance and style to deliver the capabilities all sizes of organizations need to enhance productivity and succeed in business today.

About the Author: Raza Haider