[The Source Podcast] Making it REAL: for our Partners

During the 2018 Global Partner Summit Keynote, our commitment to the channel was clear. Make it easier for our partners to do business with Dell Technologies is Priority #1.

photo of three people walking in front of a sign that says make it real

Part of that includes powerful new marketing tools, trainings and materials, created with you—our partners—in mind and based entirely on your feedback, as announced here on Direct2DellEMC by Cheryl Cook.

“In today’s fast-changing world, your customers know they need to embrace Digital Transformation and evolve to stay competitive—it’s not a question of if, but when. IT Transformation is a key enabler of wider Digital Transformation,” Cook said. “And as Dell EMC partners with access to solutions across the Dell Technologies family, you are uniquely positioned to guide your customers through this transformation and become their “go-to” technology consultant.”

One of the latest of those solutions partners can access is the new Dell EMC IDPA DP4400 which earned us a spot on CRN’s5 Companies That Came To Win This Week” list, where they noted that nothing is being allowed to distract us “from delivering innovative products to its channel partners and customers.”

Making our commitment to be easier to do business with real, however, often falls to the operations team behind the scenes, and they are all over that commitment.

Darren Sullivan, senior vice president Global Partner Strategy and Business Operations, and Stephanie Mims, vice president Channel Operations are leading the way. Sullivan is a business transformation professional with a 25-year track record, and Mims is a seasoned executive with more than 20 years experience in strategic and operational line roles.

They joined me in the Global Partner lounge at Dell Technologies World 2018 with some updates on what is happening, and how their four focus areas all tie to our #1 priority “Make it easier for our partners to do business with Dell Technologies.”

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Dell EMC The Source Podcast is hosted by Sam Marraccini (@SamMarraccini)

About the Author: Sam Marraccini

Sam Marraccini is a 18-year EMC veteran and 27-year technology veteran. Part of the Dell EMC Global Portfolio Marketing Team, Sam is focused on developing and evangelizing the unique benefits of Dell EMC Products, Technologies and Solutions