Company Updates

Dell EMC World is now Dell Technologies World

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Build on a legacy of innovation. That was one of the six lessons John Powers, principal, Deloitte Consulting, LLP, says was learned from the merger of Dell and EMC.

It’s one that we continue to leverage as today Dell EMC World officially evolves to become Dell Technologies World, happening April 30 – May 3, 2018.

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As Sam Pudwell of Silicon UK said after Dell EMC World last year, trying to get your head around the breadth of Dell Technologies is a seriously complex task.

“The sheer scale of products and services on offer from the companies under its umbrella is staggering,” Pudwell said. “Which has been reflected this week in the size of the conference, the first time the whole ‘family’ has been in one place.”

Since we will be bringing the whole family back again, it only made sense to change the name of the event to reflect the full power of seven technology leaders, all in one place.

And you can register now to join us and discover emerging trends, get hands on with the latest tech – CRN highlighted “15 Hot Products Unleashed At Dell EMC World 2017” – and meet up with the gurus who make it all happen.

And we mean really make it happen. Make it real. That’s the theme this year for Dell Technologies World.

Attendees will not only hear about how digital transformation has accelerated disruption across industries, they will also learn practical insights and actionable next steps to make transformation real.

The company appears to be firing on all cylinders across several fields…

“There was clearly plenty of announcements and stories to digest from Days 1 and 2 of Dell EMC World,” Analyst Patrick Moorehead said in his recap of last year’s event.

“The company had to show continued synergy across all the Dell Technologies companies as well as success in the singular areas. That’s a hard thing to do because synergy typically requires giving up on singular features to pay for the synergistic features,” said Moorehead. “The company appears to be firing on all cylinders across several fields—servers (gaining share), HCI (gaining share), data protection, storage (gaining share), IoT (EdgeX Foundry leadership), AR/VR.”

You can expect to hear and see more of this at Dell Technologies World this year.

Register now and join us to take your thinking beyond infrastructure towards business applications, management, cloud, mobility and security.

P.S. Wondering about what this means for VMworld, RSA Conference or Spring One Platform? Our CMO Jeremy Burton answers that over on Direct2DellEMC.

About the Author: Laura Pevehouse

Laura Pevehouse was profiled as one of five “social media mavens” in the March 2009 issue of Austin Woman Magazine and named an AdWeek’s TweetFreak Five to Follow. She has been part of the Dell organization for more than 15 years in various corporate communications, employee communications, public relations, community affairs, marketing, branding, social media and online communication roles. From 2014-2018, Laura was Chief Blogger/Editor-in-Chief for Direct2DellEMC and Direct2Dell, Dell’s official corporate blog that she help launch in 2007. She is now a member of the Dell Technologies Chairman Communications team. Earlier in her Dell career she focused on Global Commercial Channels and US Small and Medium Business public relations as part of the Global Communications team. Prior to that, she was responsible for global strategy in social media and community management, as well as marcom landing pages, as a member of Dell’s Global SMB Marketing, Brand and Creative team. When she was part of Dell’s Global Online group, Laura provided internal consulting that integrated online and social media opportunities with a focus on Corporate Communications and Investor Relations. She managed the home page of Dell.com, one of the top 500 global web sites in Alexa traffic rank, and first brought web feeds and podcasts to the ecommerce site. In her spare time she led Dell into the metaverse with the creation of Dell Island in the virtual world Second Life. Laura has earned the designation of Accredited Business Communicator from the International Association of Business Communicators, and received her Bachelor of Arts in Journalism from Louisiana State University. Before joining Dell Financial Services in 2000, she worked at the Texas Workforce Commission and PepsiCo Food Systems Worldwide.