Challenge: Outgrowing the Capabilities of Legacy Storage Systems

Sam Grocott is the Senior Vice President of Dell Technologies Business Unit (DTBU) Marketing, which focuses on all infrastructure and client solutions as well as the associated services portfolio. DTBU Marketing also includes key GTM activities across global business-to-business (B2B) campaigns, portfolio messaging and competitive intelligence. Sam began his career with Isilon Systems in 2001 leading Product Management and was responsible for helping bring to market Isilon’s first products in 2003. After Isilon was acquired by EMC in 2010, Sam continued to lead the marketing and product management team that delivered the industry leading scale-out NAS offering. When EMC was acquired by Dell in in 2016, Sam’s role expanded to include the entire Dell EMC Infrastructure Solutions portfolio for Marketing. This set into motion what ultimately resulted in the creation of DTBU Marketing, representing the entire Dell Technologies portfolio.