Barbara Robidoux is Senior Vice President, Dell EMC Services & IT Marketing. In this role Barbara is responsible for driving marketing innovation in support of strategic priorities such as lifecycle management of Dell EMC’s services portfolio, strengthening the partner ecosystem, and ensuring go-to-market alignment between all aspects of Dell EMC Services with product divisions and sales.
Barbara has held other marketing leadership positions at Dell EMC, most recently running EMC’s Worldwide Executive Briefing Center program and Global Customer Reference team. Prior to that, she ran Product Marketing for five years.
Before joining EMC (now Dell EMC), Barbara held product marketing positions at Cambex Corporation and Data General. She holds an undergraduate degree and MBA from Babson College, and attended the University of London in London, England.