In his interview with CRN, Michael said we would be retail outlets in U.S. and major countries around the world over the next several quarters. Working with Wal-Mart to sell Dimension E521 desktops in 3,000 stores in the United States, Canada, and Puerto Rico is a small first step. Customers will have the option to purchase a Dimension E521 desktop without a monitor or an E521 with a 19-inch flat panel. Systems will be available beginning June 10. Dell will provide support for these systems.
Why are we doing this? Customers are asking for additional ways to purchase Dell products, and we plan to deliver on a global level. It’s also worth noting that anything we do in retail or with solution providers moving forward will only augment or core direct business model, not replace it. Seems like I’m saying this a lot lately, but stay tuned—much more to come in this area.